Purpose of this blog

This blog should be of interest to all those who wish to understand how NOBO can be successful in the growing knowledge economy. It is targeted at a wide audience.

To succeed in today's knowledge economy, organisations should transform themselves into communites of practice. Etienne Wenger, a globally recognised thought leader in the field of communities of practice, writes "Knowing is not merely an individual experience, but one of partaking in the knowledge of a community." He asserts that it is the practitioners themselves that manage their own knowledge therefore, connecting practitioners is the heart of their approach for cultivating and co-ordinating knowledge both inside the organisations and beyond its boundaries. They can do this by developing a comprehensive and visionary business strategy grounded in the practical and effective use of Web 2.0 technologies. This strategy can then be implemented rapidly and incrementally in the form of the NOBO Virtuous Circle:

Step One: Pioneering Leaders as Communities of Practice initiate Changing Conversation in Organisations

Step Two: Changing Conversation in Organisations supports the Art and Practice of the Learning Organisation.

Step Three: The Art and Practice of the Learning Organisation brings about Entrepreneurship.

Step Four: Entrepreneurship calls for Increasing Prosperity through Value Networks.

Step Five: Increasing Prosperity through Value Networks builds Alliances.

Step Six: Alliances lead to Social Computing.

Step Seven: Social Computing enables Pioneering Leaders as Communities of Practice.

The next set of blogs will take a closer look at the NOBO Virtuous Circle and each of the steps within it.